Outsourced Advertising Sales for Publishers
Balancing Editorial Quality and Commercial Growth
Independent publishers and media owners face constant pressure to grow advertising income while maintaining editorial integrity and keeping costs under control.
Managing ad sales internally can be demanding — especially when teams are focused on producing quality content, building readership, and managing tight production deadlines.
That’s why many publishers now choose to outsource their sales — gaining specialist expertise, consistent revenue generation, and peace of mind that every advertiser is handled professionally.
Your Outsourced Advertising Sales Team
At Spot on Media, we act as an extension of your business — managing your advertising sales across print, digital, and sponsorship channels. Our experienced sales professionals represent your publication with the same care and commitment as your in-house team.
We handle every part of the process: prospecting, client management, ad placement, and financial reconciliation. You stay focused on publishing great content while we maximise your commercial potential.
Our experience across public-sector and publishing markets means we understand how to build partnerships that deliver real value — responsibly and effectively.
- Strategic Planning – Packages tailored to your goals and audience.
- Professional Representation – We approach sponsors on your behalf with clarity and integrity.
- Revenue Growth – Proven success delivering new income for UK publishers.
- Time & Resource Savings – We manage every detail, freeing your internal teams.
- Transparent Reporting – Regular revenue updates and campaign summaries.
- Low-Risk Partnership – Commission-based or shared-revenue models available.
Discovery & Strategy
01
We start by learning about your publication, audience and objectives. Helping us align our approach with your brand values and ensure all advertisers complement your content.
Engage Advertisers
02
Our experienced team researches and approaches suitable local businesses, community partners, and sponsors, presenting opportunities to them clearly and professionally on your behalf.
Design & Compliance
03
Once placements are confirmed, we coordinate creative artwork, proofing and compliance checks — ensuring every advert meets your publication’s style and quality expectations.
Invoice & Report
04
We handle all financial administration, from invoicing to payment collection, and provide transparent revenue reports so you have complete visibility at every stage.
